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Case Study: Ooooby Grows Their Digital Farmer’s Market With Our Produce

If you’ve been keeping up with our blog, you know that we enjoy sharing success stories from our clients. Why? Sometimes the best way to show that Delivery Biz Pro is a gamechanger in the industry of delivery software is to prove that it works. 

Fresh Produce Software That Grows With You

Today, we’re going to take some time to tell you about Ooooby (that’s right — four O’s). Ooooby is a New Zealand-based digital farmer’s market. The name Ooooby is an acronym that means “Out of our own back yards.” 

Ooooby’s goal is to put “small-scale sustainable farming at the heart of our food system.” They do this by fostering a network of local, organic growers who produce a variety of fruits and vegetables. Ooooby receives produce directly from their suppliers and hand-pack it to be shipped directly to customers. 

Since its humble beginnings in 2010 — working out of a converted shipping container and delivering produce to just 50 customers — Ooooby has grown exponentially. They now operate in Waikato, Bay of Plenty, Taranaki, and Christchurch, New Zealand; Sydney, Australia; and Fresno, California, and have plans to expand in the near future. They have now delivered over 345,000 boxes of fresh, local produce to over 17,000 homes. Ooooby uses the Delivery Biz Pro produce delivery software to get their food where it needs to be. 

The Right Software For The Right Business

At Delivery Biz Pro, we know how important it is to pick the right software for your business model. Our produce management software optimizes your business at every stage from a beautiful new website where your customers can load their carts with their favorite items to automated delivery routing so your drivers are empowered to make changes on the road if needed. 

Pete Russell, the CEO of Ooooby, says of Delivery Biz Pro, “We’ve been deeply impressed by the fantastic improvements DBP has brought to our customer experience as well as the operational efficiencies the software brings. Our customers have been raving about the new shopping interface and we saw an instant increase in average transaction values by over 10%. The DBP team has been an absolute delight to work with and we’re very excited about applying more of the powerful features that DBP offers!”

While Ooooby grew their business through a dream and hard work, our produce management software has been an important tool and we are excited to continue our relationship with Ooooby. They have plans to scale their business using the unique features that DBP can offer.

Grow Your Business With Our Produce Delivery Software

Delivery Biz Pro specializes in providing business owners with highly customizable, intuitive delivery management software for a wealth of industries. Whether you are looking for produce delivery software for your growing digital farmers market or simply need a simple CSA software to help run your program, we can help. 

Get in touch today to discuss how our produce software can help your farm or produce delivery business thrive. 

Click here to read more about Ooooby’s journey with Delivery Biz Pro